Our Work

Projects Built to Perform

A closer look at four recent projects. Each one presented unique challenges, and each one delivered measurable results for our clients.

Tourism & Travel

Outback Tours AU

Outback Tours AU is a Queensland-based tour operator running multi-day trips through regional Australia. They needed a modern website to replace their outdated booking system and attract more direct bookings.

Project Scope

Full website redesign with custom booking platform, trip listings with photo galleries, availability calendars, and online payment integration via Stripe.

Technology

  • WordPress with custom theme
  • Stripe payment integration
  • Custom calendar booking system
  • Responsive design with lazy loading

Results

  • 42% increase in direct online bookings within 3 months
  • Page load time reduced from 6.2s to 1.8s
  • Mobile traffic conversion rate improved by 35%
E-Commerce

FreshMart Grocery

FreshMart is an independent grocery retailer based in suburban Brisbane. They wanted to offer online ordering with local delivery and click-and-collect options to compete with larger chains.

Project Scope

Full Shopify store setup with 400+ products, category filtering, delivery zone configuration, and integration with their existing POS system.

Technology

  • Shopify with custom theme
  • Delivery zone scheduling system
  • POS integration for inventory sync
  • Mobile-optimised checkout flow

Results

  • $18,000 in online revenue within the first month
  • 68% of orders placed via mobile devices
  • Cart abandonment rate 22% below industry average
Education

StudyBridge Education

StudyBridge is a Melbourne-based education consultancy helping international students find courses at Australian universities and colleges. They needed a website that could serve as both a marketing tool and a resource hub.

Project Scope

WordPress website with custom course search functionality, enquiry forms with course-specific routing, resource library, and multi-language support preparation.

Technology

  • WordPress with custom theme and plugins
  • Advanced search with filtering by course type, location, and level
  • CRM integration for lead management
  • Structured data for course listings

Results

  • Enquiry form submissions up 55% compared to previous site
  • Average session duration increased by 2 minutes
  • Organic search traffic grew 40% in 6 months
Retail & Furniture

CraftHaus Furniture

CraftHaus is a custom furniture maker based in Byron Bay, selling handcrafted timber pieces to customers across Australia. They needed an online presence that reflected the quality of their craftsmanship.

Project Scope

E-commerce website with product configurator for custom orders, high-quality image galleries, customer testimonials, and a blog for design inspiration.

Technology

  • WooCommerce on WordPress
  • Custom product configurator
  • Image gallery with lightbox
  • SEO-optimised blog system

Results

  • Online custom order requests increased from 2 to 15 per week
  • 76% improvement in page load performance
  • Website now accounts for 40% of total revenue

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